The main goal of this position is to improve the company’s overall market position by increasing sales opportunities and maximizing the organization’s revenue to ultimately achieve financial growth. The role is responsible for defining long-term organizational strategic goals, finding potential new customers and build key relationships to convert them into clients, identify business opportunities, negotiating and closing business deals, and maintaining extensive knowledge of current market conditions. The role will influence the direction and success of the business while overseeing the digital marketing strategy of the company.
Responsibilities
Build a thorough knowledge of the market, the solutions/services that the business provides, and gather intelligence on the company’s competitors
Lead new business development efforts and manage the development of strategic proposals; Prospect for new clients by networking, cold calling, advertising or other means of generating interest from potential clients
Develop rapport with new clients, set targets for sales and provide support that will continually improve the relationship
Grow and retain existing accounts by presenting new solutions and services to clients
Work with mid and senior level management and technical staff to manage their activities and be responsible for developing business for the company
Use strategic planning to develop the pipeline for new business to come into the company
Build strategies, relationship management, staff capacity, training, and client diversification
Identify and coordinate team initiatives as well as support company-wide initiatives
Conduct goal setting, coaching, and performance reviews and evaluations for assigned staff
KEY POSITION RESPONSIBILITIES
Direct Marketing and Business Development
Devising marketing solutions to meet business objectives
Development of an annual strategic marketing program
Management of the overall marketing budget
Prospect for potential new clients and turn these into increased business and act as the primary liaison and point of contact for identified prospects
Set-up/Meet with potential clients by growing, maintaining, and leveraging current network
Identify potential clients, and the decision makers within the client organization and convert them into actual leads; Research and build relationships with new clients
Plan approaches and pitches; Work closely with Managing Director to develop proposals that speaks to the clients’ needs, concerns, and objectives
Continuously look for opportunities to expand the business
Work with technical staff and other internal stakeholders to meet client needs
Stay current on business trends with a view to developing new services, products, and distribution channels
Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales
Using knowledge of the market and competitors to identify and develop the company’s unique selling propositions and differentiators
Management, Research, and Proposal Creation
Forecast sales targets and ensure they are met by the team; Track and record activity on accounts and help to close deals to meet these targets
Submit weekly progress reports and ensure data is accurate
Understand the company’s goal and purpose to continuously enhance the company’s performance and services
Lead new business development from capture planning and bid tracking to proposal development, submission and follow-up; manage proposal development process (proposal writing) in response to requests, including management of calendar and deadlines
Manage templates for proposals, outlines, compliance, and client tracking
Work closely with the Recruitment team to get necessary information for proposals (intent to hire, teaming agreements, and budgets)
Verify quality assurance and compliance check with regard to client requirements, ensuring that all request information and pieces of the proposal are included
Manage proposal closeout process and keep BD resources and files/folders updated
Manage knowledge management process and components for the company, as assigned
Support the Managing Director in determining strategic direction and identify priority opportunities and countries for the business
Spearhead intelligence gathering
Qualifications
Candidate must possess at least a Bachelor's/College Degree in Marketing, Business Administration or equivalent
Minimum of 5-7 years’ experience in a leadership role with at least 5 years’ of doing Business Development in the BPO/Offshoring industry
Previous experience in a similar digital marketing and business development role required
Business Development experience/Industry knowledge in accounting, financial services and consulting, legal process outsourcing, and digital marketing preferred
Solid track record in developing business relationships with C-level executives (CEOs, CFOs, Board of directors, etc.) an advantage
Demonstrated experience prospecting, closing, and building long-term relationships
Has a proven track record in increasing company revenue through generation of leads and developing new businesses
Familiarity with strategic planning, capacity building, training, human and institutional capacity development
Creative thinker who can generate innovative ideas and solutions and partner effectively with marketing and other creative teams
Good operational and process orientation. Strong project management and organizational abilities
Excellent verbal and written English communication skills (Excellent public speaking ability)
Proven experience and passion in all things digital
Sound understanding of lead nurturing and working with sales professionals in identifying strategies to nurture and convert new leads and manage relationships with existing clients
Research experience with strong attention to detail
Strong negotiation skills; Adept at extemporaneous presentations
Ability to follow through on multiple tasks in a fast-paced environment
Is a self-starter, team player, results oriented, motivated
Proficiency in using MS Office Suite, and desktop publishing applications as well as CRM tools; with the ability to use new technologies to accelerate goals
Unlock Global Potential with HGS
We are HGS Offshore Staffing Solutions, a premier global partner in building offshore teams in the Philippines, with over 1,500 professionals across Metro Manila and Cebu.
Our goal is to ignite global potential by connecting exceptional talent with companies worldwide. We are committed to propelling your career forward by providing opportunities for growth, where your expertise can flourish in any field. Here, you'll have access to global industries, continuous training opportunities, and a culture where your voice always matters.
At HGS, we go beyond recruiting talented individuals, we cultivate a vibrant community. You'll be able to grow alongside your peers through professional development opportunities at your fingertips and connect with teammates during exciting company events. Our monthly huddles keep you connected with your team and colleagues. We also foster a dynamic community with our charity initiatives, reminding us that our careers can make a real difference. Whether you work remotely or side-by-side, you are always part of the team at HGS.