Digital Marketing Consultant

The Digital Marketing Consultant is responsible for supporting the team in a range of website-related tasks intended to maintain company’s quality online presence. This would involve performing updates to the company website and assisting the team on a range of diverse website projects, designs, and tasks, as well as responding to standard enquiries to ensure that queries are effectively resolved. The role requires solid knowledge in web analytics, and digital marketing, and an up-to-date knowledge and strong understanding of the latest trends and best practices in online marketing.

• Monitor and manage website content, ensuring that all content, dashboard, contacts, and requests are regularly updated and addressed; Support the marketing team on reviews of the website
• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends direct and make changes to websites so they are optimized for search engines; Identify proper keywords for SEO implementation
• Raise, manage and assess website enhancement requests from diverse stakeholders across the business, seeking any approvals needed and liaising with line managers to monitor progress
• Take lead on the error correction process of the website and test website enhancements implemented by UX prior to going live
• Promptly address, escalate, and resolve standard enquiries and concerns raised in the website and/or social media channel
• Implement website projects requested by the team, and build and maintain landing pages for marketing campaigns
• Support and configure marketing interventions across a range of tools
• Create web and social media reports to track and analyse how activities are performing against objectives
• Coordinate team calendars and meetings to ensure efficient and effective team work

• Bachelor’s degree in Marketing, Business Management, or any related course, preferred
• Proven work experience in digital marketing and coordination, preferred
• Proven “white hat” SEO techniques with other websites, and experience in CRM is preferred
• Knowledge in Social Media Management, preferred
• Has flawless command of the English language both written and oral with a knack for sentence structure and grammar
• Proficiency in Microsoft Office softwares, specifically in Word, Excel, and PowerPoint, required
• Familiarity and knowledge in Adobe Photoshop and HTML/CSS, desired
• Experience using Content Management Systems such as Apostrophe, and social media management platforms such as Hootsuite, desired
• Knowledge in Web analytics programs (Google Analytics and Moz Pro tools), an advantage
• Understanding of social media trends and digital media technologies, an advantage
• Proven success in supporting the successful execution of digital marketing campaigns and strategies
• Strong Organizational Skills and the ability to manage multiple projects at the same time
• Must have strong verbal and written communication skills with excellent comprehension skills
• Positive attitude, high energy, proactive, hardworking, and goal oriented
• Able to work well in a team or independently with minimal supervision; Easily adapt to change
• Flexible and accommodating and able to go above and beyond the basic expectations when required
• Must be willing to work in Bonifacio Global City, Taguig City
• Must be willing to work in a mid-shift or night-shift

We are HGS Offshore Staffing Solutions, a premier global partner in building offshore teams in the Philippines, with over 1,500 professionals across Metro Manila and Cebu.

Our goal is to ignite global potential by connecting exceptional talent with companies worldwide. We are committed to propelling your career forward by providing opportunities for growth, where your expertise can flourish in any field. Here, you'll have access to global industries, continuous training opportunities, and a culture where your voice always matters.

At HGS, we go beyond recruiting talented individuals, we cultivate a vibrant community. You'll be able to grow alongside your peers through professional development opportunities at your fingertips and connect with teammates during exciting company events. Our monthly huddles keep you connected with your team and colleagues. We also foster a dynamic community with our charity initiatives, reminding us that our careers can make a real difference. Whether you work remotely or side-by-side, you are always part of the team at HGS.