We are seeking a dynamic and results-oriented Lead Generation Specialist to join our growing team. As a key member of the sales and marketing department, the Lead Generation Specialist will play a crucial role in driving business growth by identifying and qualifying potential leads for our products/services. The ideal candidate will possess a strategic mindset, excellent communication skills, and a proven track record in lead generation.
Responsibilities
Lead Identification:
Utilize various channels to identify potential leads, including but not limited to online research and social media.
Collaborate with the sales team to develop targeted lead generation campaigns.
Database Management:
Build and maintain a comprehensive database of leads, ensuring accurate and up-to-date information in Salesforce.
Regularly clean and segment the lead database to enhance targeting and outreach efforts.
Outreach and Qualification:
Initiate contact with potential leads through various communication channels, including email, phone calls, and social media.
Qualify leads based on established criteria and assess their potential as viable prospects.
Collaboration:
Work closely with the sales and marketing teams to align lead generation efforts with overall business objectives.
Provide regular updates on lead generation activities and contribute insights to improve the lead nurturing process.
Qualifications
Bachelor's degree in marketing, business, or any related field.
Proven experience in lead generation, preferably in a B2B environment.
Strong understanding of digital marketing channels and strategies.
Excellent communication and interpersonal skills.
Familiarity with CRM tools and lead management systems.
Ability to work flexible hours, including night shifts, to accommodate global business operations.
Unlock Global Potential with HGS
We are HGS Offshore Staffing Solutions, a premier global partner in building offshore teams in the Philippines, with over 1,500 professionals across Metro Manila and Cebu.
Our goal is to ignite global potential by connecting exceptional talent with companies worldwide. We are committed to propelling your career forward by providing opportunities for growth, where your expertise can flourish in any field. Here, you'll have access to global industries, continuous training opportunities, and a culture where your voice always matters.
At HGS, we go beyond recruiting talented individuals, we cultivate a vibrant community. You'll be able to grow alongside your peers through professional development opportunities at your fingertips and connect with teammates during exciting company events. Our monthly huddles keep you connected with your team and colleagues. We also foster a dynamic community with our charity initiatives, reminding us that our careers can make a real difference. Whether you work remotely or side-by-side, you are always part of the team at HGS.
