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Sales and Marketing Specialist

Date Posted: 16-08-2023
Level: Mid Level

The Email Outreach Specialist is a critical member of our marketing and communication team. This role is responsible for designing and executing email outreach campaigns with the goal of engaging and converting leads into customers. The ideal candidate possesses strong writing skills, attention to detail, and a strategic approach to email marketing.

Responsibilities

Email Campaign Management:

  • Develop and execute email outreach campaigns to targeted lists.
  • Create engaging and compelling email content, subject lines, and calls to action.
  • Segment email lists for personalized messaging and improved campaign
  • performance.
  • Monitor email campaign performance, open rates, click-through rates, and conversion rates.

Lead Nurturing:

  • Engage with leads and prospects through email communication.
  • Respond to inquiries and provide information as needed.

Data Management:

  • Maintain and update email lists and databases.

Reporting and Analysis:

  • Provide regular reports on email campaign performance and key metrics.
  • Use data insights to improve future email outreach efforts.

Collaboration:

  • Collaborate with marketing and sales teams to align email outreach with overall strategies.
  • Share insights and feedback to enhance lead generation efforts.

Qualifications

  • Minimum of 2 years of proven email marketing experience.
  • Proficiency in email marketing tools.
  • Strong writing and editing skills.
  • Working Knowledge of Chat GPT.
  • Self-starter with online research skills.
  • Excellent communication and interpersonal skills.
  • Highly organized and adept at managing multiple campaigns.
  • Creative problem-solving abilities.
  • Previous virtual assistant and sales experience is good to have.

Unlock Global Potential with HGS

We are HGS Offshore Staffing Solutions, a premier global partner in building offshore teams in the Philippines, with over 1,500 professionals across Metro Manila and Cebu.
Our goal is to ignite global potential by connecting exceptional talent with companies worldwide. We are committed to propelling your career forward by providing opportunities for growth, where your expertise can flourish in any field. Here, you'll have access to global industries, continuous training opportunities, and a culture where your voice always matters.
At HGS, we go beyond recruiting talented individuals, we cultivate a vibrant community. You'll be able to grow alongside your peers through professional development opportunities at your fingertips and connect with teammates during exciting company events. Our monthly huddles keep you connected with your team and colleagues. We also foster a dynamic community with our charity initiatives, reminding us that our careers can make a real difference. Whether you work remotely or side-by-side, you are always part of the team at HGS.

Position Overview

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